Directing Investors to fund
your Business Plan
Getting investors to
fund your business is challenging. This article gives insight on what exactly
investors look for in a business plan.
v
Professional Planners
Directing
investors to business plans strategically is, Dr.
Gedeon. Among his honors he list a PhD, MBA, a PEng, He is also the director
of the Ryerson Entrepreneur
Institute (REI), and Director of Ryerson Angel Network, among many other titles
that he holds.
v
Key Business plan components
Structuring a
business plan for investors happens when your plan effectively written. Avoid
using astronomical numbers in your financial forecast. This does not impress
investors Dr.
Gedeon / Avoid Big numbers. Dr. Gedeon suggest that you name your market
size and market strategy Dr. Gedeon
/ Avoid Big numbers.
In the following
video, Dr.
Gedeon / Avoid Big numbers, Dr. Gedeon quotes these elements as being key
to a business plan, “An Executive
Summary, the description of the Marketing Team and Advisory Board, and the
Financial Projections”.
Using these
elements in the forefront of a business plan, you have a good opportunity to
direct funds to your business. Investors will see relevance and direction in
your business and an ROI that seems reliable.
References
Video
Video
v
Expertise
Dave Lavinsky
has the title of President and co-founder of Growthink. He has been interviewed
by Guy Kawasaki, Brad Feld and John Morris, because of Lavinski’s expertise in
business plan development Lavinsky/Growthink.
Everyone would
agree that the target goal of a business plan is to draw capital from
investors. This significantly validates your business plan. If that does not
happen, you should be curious as to where that puts your business.
v
Key Business plan components
KeySpan Energy
Search was a client of Dave Lavinsky. Writing the initial business plan for
that company, Dave helped them grow from zero, to over 1 billion dollars in
less than a 3 year period Lavinsky/Growthink.
This speaks volumes for the business plan writing skills of Dave Lavinsky.
v
Directing the Investors
According to a
statistic, quoted by Dave Lavinsky, “The Center of Venture research at the
University of New Hampshire, Angel Network Investors only fund 11% of the
business plans brought to them” Dave
Lavinsky.
Directing
investors to fund a business plan requires the right value proposition;
marketing and sales strategy and business model Dave
Lavinsky. Communicating the elements of the business plan effectively will
direct investors to your business plan Dave
Lavinsky.
v
Synergy
Mark
Cuban is the owner of the NBA’s Dallas Mavericks. He is also the founder of
bplans.com and chairman of HDNet and HDTV. Cuban’s estimated net worth is in
excess of $2.5 billion dollars. Other ventures include cable channel AXS AND
Landmark Theaters Forbes
Billionaires-March 2013.
v
Winning Elements
The business
plan should include, a section that can show a need for the product and show
that there is a market for the product Mark
Cuban. Mark relates that having room for growth and expansion is a winning
element to direct investors to your business plan.
v
Results
Dr. Gedeon, Dave
Lavinsky and Mark Cuban have expressed why these key elements are essential. If
the goal of a business plan is to move investors to invest, a complete,
detailed vision of the company should be communicated in writing.
In the final
analysis, using these elements to direct investors to fund your business plans;
the structure of the plans should be written correctly. Through proper design,
wording and the right financial forecast, according to the experts, the funding
will come in.
Launching out,
Isiah
Baldwin